In more recent times, the cost of living has become a major factor in member’s decision making when it comes to renewal. However, we still often find that a key reason for late payment or lapsing is that the member was simply not asked to renew in a manner that attracted their attention and interest.

Our renewal intervention consistently increases renewal rates and cash flow. We have a proven methodology based upon member risk analysis, profiling past behaviours, and prioritising our efforts and interventions accordingly.

On average, we establish two-way dialogue with over 70% of the members passed to us for contact and achieve a return on investment for our clients of around 450%.

 

New Member Recruitment

Welcome Calls

Student conversion

Member Upgrades

Lapsed Members